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  • FOI request (FOI-75579041)

    Marketing and Consumer Behaviour Data and Services

    Requested Mon 14 May 2018
    Responded  Thu 24 May 2018

      Freedom of Information Act 2000 ("FOIA) Request  I write to request information and records under the FOIA, regarding your authority's use of services and data provided by marketing and consumer behaviour research companies. Specifically, I am asking the following:  1. Does your organisation use any type of data or services provided by Experian?If yes, can you please provide details of:  a. The type of data or service acquired.  b. The dates that these data and/or services were acquired and were in use.  c. The amount of money spent on these products.   d. Any instances where these products were used for predictive modelling.  2. Has your organisation purchased any data or services from other companies engaged in market research/consumer behaviour data aggregation and/or analysis?If yes, please provide company names and details of:  a. The type of data or service acquired.  b. The dates that these products were acquired and were in use.  c. The amount of money spent on these products.  d. Any instances where these products were used for predictive modelling.

    Response

    Q1 - No

    Q2 - No

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